How to Optimise Ad CTR with Reinforcement Learning

In this blog we will try to get the basic idea behind reinforcement learning and understand what is a multi arm bandit problem. We will also be trying to maximise CTR(click through rate) for advertisements for a advertising agency. Article includes: 1. Basics of reinforcement learning 2. Types of problems in reinforcement learning 3. Understamding … Continue reading How to Optimise Ad CTR with Reinforcement Learning